Employer image in the automotive industry

Employer image

To ensure the necessary expertise, employers must build their employer image in a planned, distinctive, and measurable way.

Autorekry Employer image
The competition for skilled workers in the automotive industry is intensifying. A strong employer brand has been proven to significantly improve both retention and attractiveness.

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The three most important aspects of building an employer image and recruitment marketing are planning, the ability to stand out, and the right metrics. Autorekry Employer Image helps employers identify the key areas for improvement and develop a long-term strategy to strengthen their employer image and enhance recruitment marketing.

A strong employer brand has been shown to reduce turnover by up to 28% (retention) and lower recruitment costs by up to 50% (attractiveness). Not to mention the long-term prospects for a company that consistently attracts the best talent – or the lack thereof if it doesn’t succeed.

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Our tailored service packages include, among other things:

  • Employer image audit
  • Recruitment marketing playbook
  • Recruitment campaigns
  • Branding campaigns
  • Multichannel content production: text, video, audio
  • Consulting and training
  • Development of internal communications
  • Metrics and analytics, recruitment bots